Dos and Don’ts of Logo Designing in 2020- A Complete Guide

Your Logo Designing in NYC is not only an icon that ought to look good on your website, but its purpose goes beyond. Your logo is your brand identity, so it should reflect your brand’s personality. Here are a few dos and don’ts you need to take care of when designing a logo.

Conceptual

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Just a pretty logo won’t be enough. You need a logo that communicates the spirit of your company. Typically, it is considered that a logo is an icon that has to show your business, product, or service. However, it is not the case since it has more to do with conceptualization rather than the literal meaning. Suppose your product is shoes, so your logo doesn’t have to be a shoe. It could be an icon that gives the feel of speed, running, walking, or movement. It is recommended to use simple icons to make logos.

Use the Space Efficiently

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Logos are all about your creativity and how you use the space in the logo reflects your creative mind. Sometimes a frame around the logo looks beautiful, but you must be tricky about the breathing space. You can use a small size font or enlarge the structure. If you are not using structure even then, you must be careful about the placement of various logo elements.

Visibility

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Make sure that your logo is seen by the audience. The best way could be the use of contrasting colors. For instance, it looks visible and straightforward to use dark backgrounds with white color texts.

Alignment

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Make sure that all of the elements you have used in the logo are well-aligned. It’s the golden rule for designing a well-balanced logo.

Icon Size

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The size of your icon can change the overall look, visibility, and balance of the logo. Typically, your icon is never smaller than your text.

These five elements seem minor but create a significant impact. A professional logo design must have these specifications – well balanced – hence, instead of just making a design. We always create a logo that represents the brand.

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